I’m a conceptual creative director, strategist, and writer. I come from film, journalism, advertising, and New York City. I stopped apologizing for my hybridity in 2021. SpecialGuest gets it. 🤙🏻
Bumble: Finally
Bumble’s first global brand campaign and one of many projects I led at SpecialGuest as AOR, a contract I helped pitch and win
Ray-Ban Meta Smartglasses
A vibrant, global brand campaign for the best-selling smartglasses in the world, as Head of Creative Strategy for SpecialGuest
Lizzo x Meta
The launch campaign for Lizzo’s music pack on Beat Saber and the first of many collaborations with Meta’s Reality Labs, as Group Creative Director at SpecialGuest
Cove
Foundational brand and creative strategy for the first fully biodegradable single-use water bottle, available at Erewhon stores across LA
The Atlantic x Hewlett Packard
Two short documentaries about exascale computing and the ethics of AI that I concepted and produced as Associate Creative Director at The Atlantic’s brand studio